Hiring the right Reformer Pilates Instructor is crucial not just for delivering high-quality, safe sessions, but for building trust, retention and strong client relationships. The best instructors aren’t just technically qualified; they’re engaging, supportive and aligned with your studio’s brand experience.
Here’s how to write a professional, attractive and high-converting job post in 2025 that attracts the right instructors, not time-wasters.
1. Start With a Clear and Compelling Introduction
Don't just say “We’re hiring a Reformer Pilates Instructor.” Instead, paint a quick picture of your studio’s vibe and values.
Example intro:
“We’re a modern reformer-based Pilates studio in Melbourne focused on alignment, longevity and community — and we’re looking for a passionate Reformer Pilates Instructor to join our growing team.”
✅ Immediately signals quality + values
✅ Attracts instructors who care about more than just teaching a class
2. Clearly State the Role Type & Schedule Expectations
Instructors want to know this instantly, otherwise they scroll past.
- 🕒 Casual, part-time or full-time?
- 🌅 Mornings? Midday? Evenings? Weekends required?
- 💬 In-studio only? Or open to mobile / retreat / corporate sessions too?
3. List the Key Responsibilities (Keep It Real)
Keep this part simple and human, not corporate!
Example responsibilities:
- Lead safe, engaging Reformer Pilates classes for mixed-level clients
- Offer personalised movement corrections and progressions
- Support client retention and welcoming environment
- Optional: PAID programming, content creation or admin hours
This makes the role feel structured but positive, not vague.
4. Highlight Required vs. Preferred Qualifications
Required:
- ✅ Reformer Pilates Certification (e.g. Diploma or Cert IV)
- ✅ Current First Aid & CPR
- ✅ Experience teaching group or private clients
Preferred (bonus):
- ⭐ Knowledge in pre & postnatal or rehab Pilates
- ⭐ Social media or content contribution interest
- ⭐ Customer care or membership retention experience
5. Describe the Personality Fit You’re Looking For
This is where you deter the wrong people.
Example:
“We’re looking for someone warm, attentive and professional — who genuinely cares about helping clients progress safely, not just ‘counting reps’.”
6. Add What’s In It for Them (This Matters)
A strong job ad isn’t just requirements, it sells the opportunity.
Examples:
- ✅ Above-award hourly rates + opportunities to grow hours
- ✅ Beautiful modern studio with premium equipment
- ✅ Supportive, non-competitive teaching environment
- ✅ Optional pathways into mentorship, retreats or brand leadership
✅ Final Step - End With a Simple Call to Action
Example CTA:
“To apply, click the link below, we’re reviewing applications immediately.”
Make it easy and friendly, not corporate.
